Cornelsen
Since 2020, we’ve been supporting the textbook publisher Cornelsen with UX copy, content strategy and format development – in everything from writing clear guidelines to designing microsites, explanatory films and digital educational content.
Lifelong learning
Cornelsen is the largest German textbook publisher, and an important player in the digital learning field. In regular remote sessions we work with the UX and design teams to make language more intuitive, clearer and more helpful – through precise UX copy guidelines, concrete sparring and practical solutions for day-to-day product development.
One focus of our collaboration was the design of a microsite for the launch of Cornelsen’s AI platform, which is designed to support pupils individually and make it easier for teachers to prepare lessons – in the context of Germany’s strict data protection and copyright regulations. We developed the website and designed and produced explanatory films, animations and other content.
| Client | Cornelsen |
|---|---|
| Period | From 2020 onwards |
| Categories | |
| Services provided | UX copy, coaching, microsites, animations, videos, copy guidelines |
| Good to know | A Bitkom survey predicted that around 25% of school pupils would be mainly doing their homework with the help of AI by 2025. |