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Magazines, digital campaigns, video features: as we’re passionate about travel, we know how to tell stories about it – relevantly, responsibly and full of curiosity.
A trip can change everything. Because we meet new people. Because we enjoy surprises. Because standing on top of a mountain for the first time, cooking potatoes on a fire or taking in the smell of a foreign city sparks a true passion.
Travel is good for us
At Nansen & Piccard, we love to bring to life the worlds that fascinate us personally. That’s why we’ve been working for many years for travel destinations and tour operators, publishers and organizations that share our vision of contemporary travel. We help them show how holidaying and the great outdoors can be experienced today – without ignoring present-day challenges.
Because travel is no longer just about wanderlust. An after-work adventure, a weekend in the countryside or a trip to an inn with a contemporary concept can help to balance out stressful days. And also help to find what many people are looking for right now: a better balance in life and stable mental health. This only makes the topic of travel even more relevant.
Current projects in the tourism field
The right channel for every experience
We develop suitable formats for our customers and travel destinations on various channels to address the relevant target groups. Here are three examples:
Podcasts
See, smell, feel, taste and listen to new places. If you want to bring travel to life on every channel, you need formats like our Munich podcast. That’s brought the most exciting protagonists to a microphone with journalistic precision and expertise.
Digital storytelling
From editorial content for portals such as muenchen.travel to free-ride dossiers for Alpine regions, we develop digital storytelling that works – through video formats, strong image sequences and clear narratives. Landing pages and microsites are a good tool for precise agenda setting in the travel sector.
Quality magazines
To reach the right target groups you need the right distribution strategy. For clients such as Tyrol Tourist Board and Baden-Württemberg Tourism Marketing, we produce high-quality print formats that use a smart distribution strategy to precisely reach the target groups who are enthusiastic about exclusive print products.
Any questions or an idea for an exciting project?
Oliver Stolle, who heads our tourism team, will be glad to hear from you.
Any further questions, exciting ideas, or a similar project?
Get in touch now